New Marketing Approach Reaches the Masses
Dale Spinar, broker/owner of Missouri Home & Land Brokers, Sedalia, MO, has always been willing to go the extra mile to make his clients’ real estate visible to the public. Whether it’s the company’s listings catalog, print advertising, data base mail outs, or strong web presence, Missouri Home & Land Brokers stands out as a leader in real estate marketing. But now the company is trying a new, local mass mail out approach that will give even more exposure to its clients’ real estate.
Monica Thacker, office manager, suggested the local, mass mail out idea while working on the company’s huge data base mail out. She saw the value of mailing the agency’s listings catalog to potential buyers across the United States, but realized the mail out potential would be increased by mass mailing locally as well. She suggested adding the local mail out to the marketing strategy and Dale emphatically agreed.
Monica and receptionist Tasha Lara are in the process of mailing catalogs to about 19,000 households in Mid-Missouri. The process is time consuming but the rewards outweigh the costs. So if you live in Central Missouri be looking for your copy of all our listings. Feel free to call 877-526-9058 to request a catalog or find it on either of our websites at www.missouriland.com or www.missourihomeandlandbrokers.com.